Nothing undermines a polished post faster than a profile picture cropped at an awkward angle or a banner with its key text cut off. Every platform resizes and crops the images you upload according to its own rules, and uploading at the correct dimensions is the only way to stay in control of how your content looks. Here are the sizes that matter in 2026, platform by platform.
A quick note before the numbers: always upload at the exact recommended pixel dimensions, and keep important details — faces, logos, text — away from the edges, where cropping is most likely. When in doubt, our Image Resizer has one-click presets for every size below.
| Asset | Dimensions |
|---|---|
| Channel banner (safe area) | 2560 × 1440 |
| Profile picture | 800 × 800 |
| Video thumbnail | 1280 × 720 |
The channel banner is the trickiest asset on any platform because it displays differently on TV, desktop and mobile. Design at 2560 × 1440 but keep your logo and text within the central "safe area" so nothing important is cropped on smaller screens.
| Asset | Dimensions |
|---|---|
| Square post | 1080 × 1080 |
| Portrait post | 1080 × 1350 |
| Story & Reel | 1080 × 1920 |
| Profile picture | 320 × 320 |
Portrait posts (1080 × 1350) take up more vertical space in the feed than squares, making them more eye-catching. Stories and Reels use the full 9:16 vertical frame — keep captions and buttons clear of the top and bottom where the interface overlaps.
| Asset | Dimensions |
|---|---|
| Cover photo | 851 × 315 |
| Profile picture | 170 × 170 |
| Shared post / link image | 1200 × 630 |
The 1200 × 630 shared-post size is also the standard for link preview images across most of the web — the same dimensions used by the Open Graph tags that generate those rich previews when you paste a link.
| Asset | Dimensions |
|---|---|
| Header photo | 1500 × 500 |
| Profile picture | 400 × 400 |
| In-stream image | 1600 × 900 |
The header is a wide 3:1 banner. Because the circular profile picture overlaps its lower-left corner on most layouts, keep that area clear of anything important.
| Asset | Dimensions |
|---|---|
| Personal background banner | 1584 × 396 |
| Profile picture | 400 × 400 |
| Company page cover | 1128 × 191 |
| Shared post image | 1200 × 627 |
| Asset | Dimensions |
|---|---|
| Video / cover | 1080 × 1920 |
| Profile picture | 200 × 200 |
Like Instagram Stories, TikTok uses the full vertical 9:16 frame. Design your cover image so the title text sits in the middle third, clear of the interface buttons stacked along the right edge and bottom.
Whatever platform you are posting to, these principles keep your images looking sharp:
Rather than memorizing dozens of numbers, use our free Image Resizer. It includes built-in presets for all the sizes in this guide — just upload your image, click the platform preset you need, and download a perfectly-sized result. Everything runs in your browser, so your images stay private. Bookmark this page as your reference and you will never post a badly-cropped image again.